Top 10 Realistic Ways to Make Money Online in 2018

The New Year is coming. Many have the resolution to make more money or advance their career. It's not about making more money, making the right type of money doing something you love or a passive income to give you the time and freedom to accomplish your other goals or enjoy your life is key.

The Internet is still booming. Here are 10 ways you will be able to realistically make money online in 2018.

1. Internet Marketing Agency

Traditional marketing is dead. Television is now YouTube. Radio has become Podcasting. Newspapers have turned into Blogs.

Why spend thousands or even millions of dollars on expensive traditional ads, when companies can simply spend a couple dollars or cents per click from their targeted audience to directly obtain new customers.

To survive, companies, professional services, and start ups all have to adapt to the new market or get left behind in the dust.

Yes, there are many internet agencies out there, but there is no quality control and wide variance in their abilities to come up with a well-rounded, custom marketing strategy for each type of client.

Clients need a tailored Search Engine Optimization (SEO), Social Media and Online Paid Advertising strategy that will maximize their return-on-investment.

Become the CEO of your own Internet Marketing Agency within a Week:

8 Steps to making your own Profitable Internet Marketing Agency Free Video Mini-course

 


2. Affiliate Marketing

Affiliate Marketing is the future of online marketing. This is $3 billion dollar industry that regularly produces 6 and 7-figure income earners.

What is Affiliate Marketing?

It is a performance-based marketing system where marketers (known as affiliates) can use their internet marketing skills to sell/advertise a company’s (merchant/brand/retailer) products/services for a commission.

For example, John is an internet marketer and Best Widgets is the leading retailer of widgets. John owns a blog about the different types of widgets and becomes an affiliate of Best Widgets. He posts a banner ad on his blog with this personalized affiliate link. His audience sees the ad, clicks on it and some of them buy widgets from Best Widgets. Every time someone clicks on his ad and buys a widget, John is making a 40% commission. Every time John earns $100, the affiliate manager for Best Widgets mails John a paycheck.

What types of people go into Affiliate Marketing? Anyone and everyone. There is a common cliché of “follow your passion and you will never work a day in your life.” Well, it is finally true with affiliate marketing. This is a way to monetize your passion or at least things you might have some interest in.

The 3 biggest evergreen (timeless) niches in affiliate marketing include health & fitness, dating & relationships and making money/business. Do you know or have ever been thinking about one of those topics over your lifetime? Exactly. The largest markets in affiliate marketing exactly match what humans want the most.

Even if you have a niche interest and passion, there is market for that and way to monetize your hobby. Ever buy anything or bought something that is sold on Amazon.com? Did you know Amazon has an affiliate program paying out commissions for every single product sold on Amazon? If you love a product and recommend it to other people to buy from Amazon, you will get paid a % commission every time they buy it.

It gets better, there are actually Affiliate Networks which pool together a bunch of different companies that offer an affiliate program and combine them into one site. This way, you only have to join one site as a member and can have access to be a part of all the affiliate programs in their network which could include products, services, online products and E-books/E-learning.

So what do you do and how do you get started? First, you will need a website. WordPress is an industry standard because of its SEO friendly setup, blogging capabilities and vast plug-in library for customization and marketing tools.

Now, it is time to get the word out about your website to the world. That is where internet marketing comes in. This could include Search Engine Optimization (SEO, getting your website to the first page of search engines like Google or Bing), paid ads (banners, pay-per-click ads, paid search engine marketing), E-mail marketing/newsletters, social media marketing, and content marketing.

How are you going to learn all this in a reasonable amount of time?

You could go on a scavenger hunt to search for bits and pieces of information or you can just go to an authoritative source to learn this.  Here our our top recommendations:

Owerly Tutorials - Learn a Complete Internet Strategy for $1

Disclosure: We are a professional affiliate site that receives compensation from the companies whose products we link to. We test each product thoroughly and give high marks to only the very best. We are independently owned and the opinions expressed here are our own.

Get Basic Education on Web Design, SEO and Social Media. 30-Day FREE Trial with Unlimited Streaming Tutorials.
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3. Influencer Marketing

Digital Marketing has changed drastically recently. Old ways of internet marketing have become saturated and very, very expensive. How do companies cut through the marketing clutter? …Influencer Markeing.

An influencer in a genuine leader within a niche market that has built up a loyal audience of followers. Companies seek out influencers in their niche industry by doing searches for industry specific keyword phrases and search terms on Google and social media platforms to find blogs and channels with a lot of traffic, engagement, likes and follows.

Once they find an influencer that matches their brand, they will contact them directly, go through an agency or through a 3rd party website that connects influencers with potential clients (i.e. Shoutcart).

Influencers can get paid a flat fee, free products, commission, recurring payments or a combination of those.

How do you become an influencer? Figure out what niche audience you want to attract that has a market for advertisers.  This could include health, wealth, fitness, relationships, lifestyle, fashion, tech, photography travel, or any other niche interest or hobby your might have.

Then, grow your audience with SEO for your blog or marketing techniques specific for each social media platform.

List your accounts on the 3rd party influencer websites and watch the offers roll in.

Portrait of a happy smiling girl taking selfie and showing thumb up gesture isolated on the blue background

4. Freelance Services

Services are the direct way to make money right now. Learn the skills necessary that are in demand right now and monetize it.  List your services on sites like Fiverr, Upwork, LinkedIn, etc.

So, what skills are in demand? Internet marketing for companies to compete is now a requirement. Like we said before, there is still a major shortage of internet marketers that have a well-rounded game of SEO, social media AND ppc advertising.

Companies are actively hiring talent that can do dozens of specialized skills.  Yes, even internet marketing agencies are hiring freelancers for specialized skills which their team lacks.  This can include copywriting, SEO article writing, graphic design, video production, video editing, Search Engine Optimization, social media marketing, pay-per-click management, web design and more.

Learn these skills and monetize them today. You could potentially even get the client first and learn the skill while you are working on the tasks for them.

hand holds a marker in hand writing down the various strategies of Online Internet Marketing.

5. E-Product Creator

Ever buy an informational product? Well, why not create a passive income making one yourself.

You can create your own eBook to sell on places on like Amazon Kindle self publishing or clickbank.  You can make a video course and sell it streaming or on DVD. You can create a membership website and sell a recurring membership.

What should your write about? Evergreen topics could include health, wealth or relationships.  You can turn your hobby into an instructional course. For example, if you have been a wedding photographer for years, why not turn your job into a passive income with an instructional website, eBook and streaming video course sold on places like Vimeo on demand, Udemy or Clickbank.

Once you make your eproduct, you can start promoting it using various internet marketing strategies. These products will not only bring you a passive income, but potentially new clients, a loyal audience, and new opportunities to monetize in the future.

 

6. Drop Shipping

So you want to own your own website/company/brand, but you don’t want to deal with manufacturing, inventory, storage or shipping? Drop shipping might be right for you.

What is drop shipping? You launch your ecommerce website or post the items you want drop ship for sale on 3rd party websites.

When sales are made and orders are placed, the order details are send to a manufacturer, retailer, or a wholesaler, who then ships the sold items directly to the customer.

Now that you have your own online store, you can boost your sales using internet marketing and advertising. You have the freedom to carry new products, make deals with other drop shipping companies, private label your own branded products or make a switch to become your own complete ecommerce company making your own products instead. You could even sell off your business.

One method of drop shipping is using Shopify to drop ship products from Aliexpress.  Get a 30-day free trial of shopify.

 

7. E-commerce with Kickstarter/Crowd-funding

It has never been easier or more affordable to start your own ecommerce business.  Find products to sell or private label. Or, create your own product and sell it online.

Shopify is a great option because of its built in features to sell on Facebook pages and advertise on Pinterest.

Find a niche of products to sell on Amazon and eBay. Pick a supplier or have a manufacturer make your products, get all your accounting and permits in order and start selling.

If you are really ambitious, you can make your own product, come up with a prototype, potentially obtain a patient and even get crowd funding on websites like Kickstarter.  Have investors fund your idea and start selling directly from Kickstarter onto Amazon and your Shopify store.

 

8. Network Marketing

What is network marketing?

“In multilevel or network marketing, individuals sell products to the public — often by word of mouth and direct sales. Typically, distributors earn commissions, not only for their own sales, but also for sales made by the people they recruit.”

https://www.ftc.gov/tips-advice/business-center/guidance/multilevel-marketing

Find a product or service you believe in and are offering people real value. Find the right team at the right timing for the company. Once you have done all that, you can now use internet marketing to get an edge.

Internet marketing is best used to lead generate for new customers and potential distributors. It can also help you grow your reputation and create true attraction marketing where you will have new leads pouring into your website with people interested in potentially working with you.

 

9. Event Marketing / Experiential Marketing

Exeperiential Marketing is hot right now. People love live events and are willing to pay a premium for the right one. Take your passion and interest and turn it into a live even, conference, seminar or convention.  What does this have to do with online marketing?  Well, not only does this require a solid online marketing strategy in most cases, you can also LIVE STREAM the entire event and sell virtual tickets at a premium! Think about it, not only can you sell tickets to locals and people willing to travel to get to your conference and pay for a hotel, you can now reach EVERYONE else that can’t make it in person by selling them a live stream virtual ticket anywhere in the world with internet access.

Furthermore, you can use recordings of all the speaches and sell it as an eProduct,, give it away as a bonus for premium ticket holders, or use it as marketing online for your future events.

 

10. Media Ad Monetization

Yes you can become an influencer. Or, why not make an entire media company? Instead of focusing on yourself as the brand, you can create the next viral news blog, viral video channel, industry niche podcast and more.  Feature the latest news stories, interview the gurus of your niche, cover events in your industry.

Once your grow your media brand, you can monetize with ads, sponsored articles, products placements and more. Or, you could always sell your company when you are done.

 

Is it better to quit your job to run your startup? …study says NO!

Is it better to quit your #job to run your #startup? ...study says No! from Owerly.com on Vimeo.

Is it better to quit your job to run your startup? ...study says NO!

In a study at the University of Wisconsin, Jasmine Feng and Joseph Raffiee found that Hybrid Entrepreneurs, people that continued to work a paying job after founding their organization, were statistically more successful. (http://www.inc.com/jessica-stillman/should-you-quit-your-day-job-study-says-no.html)

Joseph writes:
"We examined businesses' survival times from the date the founder is full-time self-employed (i.e., the date the founder leaves his or her day job), and found that companies initially founded with a hybrid model were 33 percent more likely to survive than companies whose founders were full-time entrepreneurs at the time of founding."

Some hybrid entrepreneurs include the founders of Warby Parker, Steve Wozniak a co-founder at Apple, and Pierre Omidyar from eBay.

This goes against the notion that successful entrepreneurs are high risk takers. It actually said just the opposite, that people that are cautious are actually more likely to succeed in business.

I have met countless entrepreneurs that left everything to invest 100% into their business idea and seeing the toll that it takes on them. They become desperate to make sales and push their idea with a biased view that the original idea has to succeed. They oftentimes lose perspective, objectivity, and become desperate not just with their business but in their relationships, sales, and the way they run their business. From a marketing perspective, the one question I ask potential entrepreneurs is how are they going to pay for their advertising?

On the other hand, if a person has a part-time job or full-time job with a side business, then they are able to take their time with their business to give the business model enough time and flexibility to mature. Furthermore, they are able to make sales with the right perspective and without reeking of desperation. Finally, they can form a more effective online marketing strategy by having a budget that they can invest in paid advertising to sell the product faster or at least be able to find out that the market is not interested in their product or service, in which case they can adjust or scrap the entire business plan and start over in a new direction.

Remember that time you had an idea and somebody told you that if you were really serious, you would do it full-time? Ever meet somebody at said the reason why their business can't take off is because they are too busy? These are more examples of limiting beliefs created from assumptions rather than reality. How many people out there had amazing ideas but were held behind due to somebody else's limiting beliefs?

Thinking about starting a business? It has never been easier with online tactics and techniques that make creating and advertising your business faster and cheaper.

 

 

It’s better to run multiple business ideas than just one. Here’s why…


Adam Grant, author of the Originals and Professor at Wharton, states:

One of the myths that people carry around is if you want to be original, you will think, “I should do less because I want to perfect my invention or my creation.” But again, the data actually support the opposite story.

Dean Simonton, a psychologist states:

The best predictors of how much creative productivity you will ultimately achieve, how much you’re regarded as a genius, is about the number of ideas you produce. The more ideas you create, the more variety you have. Some of those ideas are going to be blind alleys or random walks in bad directions. But you have a better shot then of stumbling upon something that’s really powerful.
Creators are the most novel, the most original, during the times when they have the most bad ideas.

So, you might think you're one business idea is going to take you to the finish line and continuously work on that one idea for possibly the rest of your life. There is a chance that one idea might not take you there. Instead, it may be a better idea to explore multiple ideas, create the Proto type/minimum viable product and test each idea before finding the one with the most potential.

Are you ready to test your ideas and bring it to market with Internet marketing? Do you need some ideas and inspiration on how to make money online? Join Now

How to make money with a website

The basic goal of any website is traffic. Traffic is where the money is and as the vice President of my hospital used to say, without money there is no mission.

Traffic is what makes sites valuable which is why Huffington Post makes so much money or why Amazon bought businessinsider.com

100,000 users who are actively engaged is worth about $10 million. Once you get traffic, there are many ways to monetize whether the goal is profit, charity, or votes.

You can ask for donations, get sponsorships, run advertisements, run fundraisers, etc. All of these things need traffic because they are eyes on your pitch. With enough traffic, you can get venture capital, investors, sell equity or even sell the entire website.

Therefore, the goal is to get traffic directly to your.com/.org so that people are coming to your website to see your ads, to enroll in your newsletter and to engage with your company.

How do you get raving fans that come to your website on a consistent basis?

This is done by a combination of search engine optimization, social media and paid advertising.

Ultimately, you are pulling in traffic from other sites to come to your website base. For example, and social media you post videos, tweet, post pictures on Instagram with relevant hashtags, syndicate to your Facebook fan page, LinkedIn, or Google plus.

For search engine optimization, you can post articles on other websites that give you a back link which can help your rank on Google as well as send you traffic from their website over to your website. This also has the effect of increasing the number of visitors to your.com on a daily basis which google monitors and as your website becomes more popular, Google will raise your rank on their search engine.

For paid advertising, you can pay other websites, social media, or influencers to send you traffic to your site in various ways. For example, once you write a blog post you can post it in your fan page and boost it to the audience of brands within your industry that do something similar to you.

For example, if Reebok is running an ad to get more fans to their site, they might target the audience of Nike because those people already like and buy sneakers that are similar.

Ultimately, when building a site from start to finish, the end should always be kept in mind whether that is a passive residual income from a steady stream of subscribers and traffic or to ultimately sell to a larger company and retire.

Test your Business Idea using the Lean Startup Model

 

Ready to start a business?

Here are some tips to help you get started in the right direction…

1. What is your USP?

USP stands for Unique Selling Proposition. What can you offer your customer/audience that your competition cannot?

Is there a barrier to entry? Patent? Operations? Audience?

2. What are your main features and benefits?

Now that you mapped out your USP, list the specific features of your offer and how it will benefit your customer.

The Lean Startup

3. What leaps of faith are you making?

What assumptions are you making in your business strategy? For example, are you assuming your audience will be willing to pay extra for a specific benefit? How much creator bias do you have in your own idea?

4. Test

The best way to tell if a good idea will work in real life is just to test it.  The Lean Startup model will help you accomplish that for as little cost as possible.

First, create your MVP (Minimum Viable Product). This is the smallest amount of product and work it would take to test the market to see if there is actual interest in your idea. For example, you can create the front end of a website to see if people you market to opt in with their info to be notified of a release or if people are willing to buy pre-orders of your idea.

User Testing

Does a sample size of your ideal audience want to your your product or service? How do they like sampling it/using it? What feedback do they have.

Split Test

Not sure if a change will hurt or help? Can't decide between multiple options? Have a disagreement with a partner? Resolve these problems objectively and confidently with split testing aka A/B Testing.

 

5. Analyze

Problems?

Use the 5 W's to get to the root cause of the problem. Ask why 5 times.

 

Is there an actual demand for your idea/MVP? Or do you need to Pivot.

Pivot

Did your MVP not work out the way you expected? Maybe it’s time to make a shift or change. Here are some examples of the various types of pivots:

Zoom-in, focus on a specific feature of your idea.

Zoom-out, include your idea into a bigger project.

Customer segment, target a different audience.

Customer need, target a different problem for your customer.

6. Adjust

Make that pivot, tweak, change or new MVP and test it, analyze and repeat.

Continue to grow your business and explore you start-up type ideas within your company.